Designing for Experience in an age of expectation
THE EXPERIENCE IS THE PRODUCT! Today’s leading brands are connecting with their customers through innovative digital experiences. Retail is no longer about products; it’s about the relationship shared between a brand and its audience. Customers expect a seamless journey across every channel — from physical, to digital, and social. Success isn’t only having an online ordering platform. It’s being able to deliver an engaging, authentic brand experience no matter where the customer is. The future is seamless, personal, and engaging. To stand out, brands must provide something unexpected and fresh that keeps people coming back, again and again. We can help you on this journey. The educating and advertising of a product has never been greater or had such an impact as today.
In addition to enabling users to use your service effectively and efficiently, our goal is to make them also think, “WOW, this is genius.” and to exceed their expectations desirably.
Great customer experience has become critical for brands in order avoid disintermediation, irrelevancy, blandness, and/or cluelessness about customer sentiment.
Interactive Design Café helps brands create Next Level experiences. We are well versed in user experience and service design methodologies, and manufacture the latest marketing technology such as Transparent OLED displays, Touch Interactives, LED Digital Signage, Projection and Mixed Reality AR & VR experiences. Each project has unique challenges and especially with larger or more complex projects, we can bring in expertise from our insanely talented creative network as required. We are always happy to talk through your ideas so please feel free to get in touch.
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